Tennessee Digital Marketing Acceleration Program

Small towns and rural communities are the heart of Tennessee—
but they don’t always show up online when travelers plan a trip.

Through bite-sized training videos and expert guidance, learn how to stand out where it counts: in search results and on major platforms like Google, Tripadvisor and even AI-powered tools.

How It Works

Your Starting Point Know where you’re starting from with a personalized report card that maps exactly how your business appears across major platforms. Click here to request a report.

Your Toolkit Learn at your own pace with the Learning Resources below—a collection of easy-to-follow video tutorials and downloadable guides designed for small businesses. Each course contains a playlist with multiple bite-sized lessons. Watch anytime, revisit as needed and build your skills on your schedule.

Head to the “Video” tab for training courses, or check out the “Links” tab for important resources like Google Business Profile Support and Office Hours.

Looking for quick tips? 👉 Go to the “PDFs” tab under Learning Resources to view our factsheets.

Your Experts Get personalized guidance from friendly specialists who speak your language, not tech jargon. Book free consultations to tackle your specific challenges and get answers to your questions.

Not sure where to start? Here are a few ways you can use Office Hours:

• Get tailored recommendations to optimize your listing.
• Get help verifying your business on platforms like Google and Tripadvisor.
• Get started on new platform like Yelp or Apple Maps to reach a new audience.

Over 40 Tennessee tourism businesses have already booked Office Hours. It’s quick, customized, and sessions are unlimited and completely free, all thanks to Tennessee Department of Tourist Development.