Maximize Exposure Online With Google Business Profiles
11 lessons to help you verify, manage, and grow your business with Google Business Profile.
Santa Barbara
Destination Optimization Learning Program
Boost your tourism business’s visibility online. This FREE program delivers personalized assessments, expert support, and practical resources to Santa Barbara’s tourism industry, helping you stand out on travel platforms, attract more customers, and stay competitive as travel discovery evolves.
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How It Works
Your Starting Point Know where you’re starting from with a personalized report card that maps exactly how your business appears across major platforms and identifies quick wins for improvement. Click here to request a report.
Your Training Attend an in-person training session with digital visibility specialists from Miles Partnership to discover what’s changed in travel discovery, plus how to stay visible in search and AI tools. We’ll announce the date and location here. For now, get your report card and use the Learning Resources below to start exploring ways to boost your digital presence.
● Tentative Date: November 12, 2026
● Location: Santa Barbara – Details coming soon!
Your Toolkit Access proven strategies through the Learning Resources below — easy-to-follow video tutorials and downloadable guides created specifically for busy tourism businesses. Watch on your schedule, revisit anytime, and learn at your own speed.
Your Experts Get personalized guidance from friendly specialists who speak your language, not tech jargon. Book free consultations to tackle your specific challenges and get answers to your questions.
Your Success See real results as you put your new skills to work, watching your business become more visible to travelers and locals alike.
Learning Resources
Each playlist contains multiple lessons that autoplay after another.
Attract More Travelers with Tripadvisor
A seven-lesson course to help you own your Tripadvisor listing and attract more travelers.
Smart Review Management: Building Trust & Building Revenue
Four quick lessons to help you build trust online and grow your business.
Picture Perfect: Tips for Better Mobile Photos
Get better photos using your phone with five lessons full of easy tips.
Ready For Personalized Help?
Connect With Us
Book a free virtual consultation with our digital marketing specialists. Whether you’re stuck on something specific or just want guidance on where to start, we’re here to help.
No question is too small, and yes, it’s really free – part of Santa Barbara South Coast Chamber of Commerce’s investment in your success.